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One of Toyota's most iconic vehicles hits major global milestone

2019 Toyota rav4 adventure

Like or lump the advent of the SUV, one has to pay applause to the vehicle that kicked off the trend. And that's the humble Toyota RAV4. 

While sales of the RAV4 have never necessarily dipped since it hit the market in 1994, they reached new heights last year with the worldwide launch of its fifth generation. 

Lauded worldwide for its affordable hybrid option, space, and vast improvement over the fourth generation, the RAV4 scooped up a bunch of awards (including our AA Driven New Zealand Car of the Year People's Choice and SUV of the year awards). 

It also sold in high numbers, with Australian and New Zealand hybrid buyers in particular forced onto a lengthy waiting list as global demand surged. And, that surge in demand has resulted in the RAV4's global sales ticking over 10 million units; 10,080,834 sales recorded at the end of February 2020.

We are building a new future at Bowater Toyota's store in Richmond. We believe that a better tomorrow starts today.

You may have noticed some big changes are happening at our store in McGlashen Avenue in Richmond. The builders are here but we are still open for business.

190810 construction1

We have great faith in our region, and our future, so we have embarked on upgrading our facilities in McGlashen Ave. This will allow us to continue to deliver outstanding service now, and into the future, as changes to automotive technology makes an greater impact on how we all move around.

New adventurous Toyota RAV4 redefines the medium SUV

With an adventurous attitude, the fifth generation 2019 Toyota RAV4 is building on its 25-year legacy by redefining the segment it created through charismatic design, improved performance, advanced technology and fuel efficiency.

2019 rav4 mountains

The Toyota RAV4 has been a pioneer since it was revealed in 1989 at the Tokyo Motorshow,” says Neeraj Lala, Toyota New Zealand’s General Manager of Product and New Vehicle Sales.

“It introduced a new kind of car to the world, one that has set the benchmark for SUV adventure and on-road refinement over the past 4 generations.”

It's here. A first look at the 2019 Toyota RAV4.

The wait is over. Today we received the first delivery of the all new 2019 Toyota RAV4.

Well this is exciting. The all new Toyota RAV4 has just arrived. Verdict? Amazing. Like fully amazing. So many features. Oscar & Tony Bowater have a bit to say.

Posted by Bowater Motor Group on Thursday, 4 April 2019

It is pretty exciting. The top of the south certainly loves the Toyota RAV4. It has always been a huge seller here, and now there are even more reasons to love it, with a brand new range on offer, packed full of plenty of adventure ready features, and for the first time a Hybrid option. 

Keep an eye on our news section - we will be posting a whole lot more about this exciting new model.

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