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Drive your dream with Bowater's

Welcome to our Website



Your car is probably your next biggest asset to your home, and you will spend a considerable amount of time in your car over your lifetime.
Life is too short to be worrying about your car. You need a car that suits your lifestyle. 
We have a comprehensive range of the world's best valued and most reliable cars ready for you to experience. You can drive your dream today. It is that easy.   

Since 1945, The Bowater Motor Group has been providing the Nelson region with quality vehicles and servicing that is second to none. Now, even more so than ever before, it is possible to drive your dream.
The future of car technology has arrived.
With our stores, showrooms and customer centres spread all over the wider Nelson region we are confident that our long history in the area means that we not only know what works best around here, but what will work best for you.   

Think Bowaters and three things come to mind...
Quality, excellence and vehicles to suit a lifestyle.

Whether for urban, business or off-road, let Bowater's begin your journey.
If you're going somewhere - The Bowater Motor Group will take you there.

Nathan Fa'avae launches into tales of adventure with the RAV4

..and Bowater Toyota launches the all new, 4th generation Toyota RAV4

On Friday evening we held a fantastic function to launch the all new Toyota RAV4 down at Bowater Toyota. A huge thanks to the 100+ people that attended to hear all about the new RAV4 and listen to tales of adventure from local world champ Nathan Fa'avae.

As soon as we saw the marketing from Toyota NZ for this class leading new generation we knew we would be doing something special. After all, when the posters are all about "There's adventure in everyone" what else could we do but go all out and plan something special!

Nelson and Tasman is famous for the outdoor lifestyle, and also for producing some very adventurous types, so we invited the most adventurous person we knew, World Adventure Racing Champion for 2012, Nathan Fa'avae to join us.

We were very fortunate to have Nathan join us. Luckily his very busy schedule perfectly matched our function as he was enroute back to his Queenstown base returning from a race in China. A slight (and welcome) detour to Nelson meant he could catch up with his family here, and come and share some of his recent experiences with all of us.

The Brook Sanctuary Campaign office is open for business

The new campaign office space nestled into the top level of the Bowater Honda showroom is open for business as the team goes about planning the launch of the "Get behind the fence" campaign.

The team behind the new campaign office
The team behind the new Brook Sanctuary Campaign Office. Hudson Dodd (Sanctuary GM), David Kerr (BWST Business Development Advisor), Dave Butler (BWST Chair) & Chris Bowater (CEO Bowater Honda)

The Brook Sanctuary team has set about making in roads into the total funds needed to be raised to get the Brook Sanctuary's major project, the 14km long Predator Proof Fence, closer to completion. This fence is at the heart of the campaign to bring nature back to the Nelson region, and with an "inland island' established it is predicted that we could soon all hear again birdsong long since departed from the area. The beauty of this project is that it is all happening just minutes away from the city.

The new Campaign Office in the heart of downtown Nelson has certainly lifted the accessibility of this wonderful local project, and as time goes by, hopefully it makes it a little easier to organise the funds and donations rolling in.

There will of course be an exciting event in the near future to "officially" launch both the new campaign space and also the launch the drive for donations to "Get behind the fence".

Join us, adventure sport icon Nathan Faavae, and the adventurous RAV4

There is adventure in everyone.
But in some there is more than others. Alot more.
We invite you to come & hear all about it from a true adventure sport superstar.

RAV evening with nathn Faavae

2012 World Adventure Race Champion & local lad Nathan Faavae will join us for this very special event, the launch of the new 2013 Toyota RAV4.

We would like to personally invite you to join us at Bowater Toyota on Friday 19th April from 5pm for some drinks and nibbles as we launch the all new, 4th generation Toyota RAV4. Hear what Nathan has to say about his breathtaking adventures over the years from 6pm. For many of us he needs no introduction, and we are very fortunate to have nabbed him fresh off the plane from a race in China a couple of days before as he shoots through to his 2013 training base in Queenstown. It will be a great night, full of inspiration and of course the chance to get an inside look at the equally adventurous remodelled Toyota RAV4.

Nathan Faavae is a world leading Adventure Race athlete, a champion at the top of his field and a multi-sport icon. Nathan is also involved with outdoor education and passionate about our region, adventure tourism and his family, as well as being a great speaker and a genuinely nice guy. It is a treat to have him here, so make sure you don't miss this opportunity!

Bowater Toyota. cnr Rutherford & Halifax Streets.
Friday 19th April from 5 - 7pm.

It is going to be a night full of adventure, some great local snacks and drinks, and we are sure some laughs from Nathan. 

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